How to increase your revenue with Google AdSense
Let us look at some of the Pros for Using AdSense for your Bog to generate revenue
AdSense is generally a great tool for webmasters. Whereas, they would use to worry about how to raise enough money to keep their sites profitable, or at least keep them on-line those worries are gone.
AdSense allows you to forget about those worries and concentrate on creating good content on your sites. In fact, the emphasis is now on creating quality content (often associated with the top-paying words) which will bring you many visitors.
AdSense can also very well integrated with your website, it’s easily customizable in terms of colours, size and position which means you can experiment with it in any way you like to maximize your income.
AdSense is a very good means of generating a constant revenue on your site. All you need to do is create some quality content and keep it updated constantly and you can literally live off your website. Almost everyone is doing just that with AdSense, so it has become sort of a business in itself.
It is also a great program because you can have the same account advertising on all your pages. This is great for Bloggers with a lot of content because it means they don’t have to create many accounts unnecessarily
If you’ve been running AdSense ads on your site for quite a while and you feel that you aren’t making as much cash as you could, in 99.99% of cases you’re right. Most people feel frustrated that they cannot generate the revenues they expected, and this is down to traffic levels as well as click through rates.
There are many ways to turn traffic into AdSense traffic and here is a short list of them with a description for each. However, before we get into this article, check how can get your Blog approved for Google AdSense here!
Increase your AdSense Revenue through these simple steps
Optimize your Content for SEO
The first thing that you need to do is tune up your site’s contents. While for some people this is not an option (if you are running a forum for example it’s a lot harder) most people can make their AdSense sites verified.
To begin, you should find out what your site’s keywords are. This is a basic technique in SEO (search engine optimization) known as keyword density verification. A good tool for this job is SEO Density Analyser.
You should then take this list of words and search the Overture Search Inventory or Google AdWords Sandbox to find out what other words could be doing better then what you currently have.
From that point on try to keep your site focused on the things that appear mostly in the keyword suggestions you receive. Try to include those keywords, or at least some related keywords as often as you can in the links on your site.
Because of the way Google AdSense works this is a sure way to increase your earnings because you will get better ads in your AdSense banners, similar to how you would get a better Google PageRank
Continue publishing content
You should continuously add new pages to your site. This is very important. The more pages you have, the higher the chance is that you will get more hits on your ads. Continue publishing content on a regular basis.
Choose the appropriate format for your AdSense Banners
It is also very important that you choose the appropriate formats for your AdSense banners and the best locations for them. While this is a much wider subject, you should generally know that the top three Google AdSense formats are 336×280 large rectangle 300×250 medium rectangle and 160×600 skyscraper.
Choose Appropriate Ad Colours
Make sure you choose the appropriate colors for the ads, as making them too different from your site’s content (or just different in a bad way) is sure to make visitors regard them as banners which have nothing to do with the site itself.
Position your Ads Correctly
Make sure these ads are positioned where they’ll generate the highest amount of profit. Most times, that location is said to be right before the beginning of your site’s actual content.
On pages with a long text body, you might find skyscrapers to do better, simply because users get exposed to them for more time. Also, for sites with news or similar items, you might find a good position to be at the bottom of your content, because that’s when people are finished reading your story and are looking for something else to do.
Use more AdSense Units if you have a lot of text on your Page
You should use more AdSense units if you have a lot of text on your page. Just make sure not to overdo it because you might find that you will get a lot lower CTR and lower revenues then you were getting in the first place by employing this technique inappropriately. You can add as many as three units, so use them wisely.
There’s a Google AdSense Preview Tool that will let you visualize what ads would get served on your page and it can come in very handy as a testing mechanism.
Just make sure you respect the AdSense policy regarding click fraud. As a pointer you could place a picture next to your ads, just make sure to leave some room in between in order to make sure this isn’t regarded as encouraging visitors to click the link.
There are more ways to increase AdSense traffic from your site, but these should serve as a good starting point for income maximization.